We’re so excited to offer our readers tips for marketing books and building an author platform. Whether you’re a new author or a seasoned publishing veteran, we’re here to help you succeed. We’ll be looking at six key strategies that can help you create a successful author platform and effectively market your book. 

1. Build an online presence. Create a website and social media accounts to showcase your book and author profile. Use these outlets to share updates, content, and other information related to your book. 

2. Connect with readers. Connect with readers through book clubs, local events, and online forums. Ask readers to leave reviews or participate in giveaways or contests to engage with them. 

3. Join writing groups. Join writing groups and online forums to connect with other authors and build relationships. This is a great way to gain insight and advice from other authors in your genre. 

4. Network with industry professionals. Reach out to publishing professionals and industry influencers to build relationships and gain advice. 

5. Utilize paid advertising. Paid advertising such as Google Ads or Facebook Ads can be a great way to increase visibility for your book. 

6. Leverage SEO. SEO (Search Engine Optimization) can help increase the visibility of your website, social media accounts, and other online content. Utilize SEO tactics such as keyword research and content optimization to get more eyes on your book. 

We hope these tips help you create a successful author platform and effectively market your book. Utilize social media, leverage influencers, get creative with content, run giveaways and contests, reach out to bookstores, and utilize email marketing to build visibility for your book.

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